Local SEO / Michigan / built for real markets

Help the right customers find you.

I’m Randi Bagley. I help local businesses turn organic search into a dependable path to calls, visits, and sales. Clear strategy, useful content, and zero agency theater.

Randi Bagley's professional headshot
11+ yearsstudying local search and the systems that make visibility last.
11+years learning SEO
4+years in cannabis search
100%self-taught / practical

The useful bit

Search is local. Your strategy should be too.

People are already searching for what you offer. I make it easier for Google to connect them with your business, from the city level down to the neighborhood and the moment they are ready to act.

01 / find the gap

Local search

Google Business Profile, citations, maps, and near-me visibility that help turn searches into visits.

02 / build the base

Technical SEO

Clear indexing, useful structure, mobile performance, and the technical details that support rankings.

03 / earn the click

SEO content

Service pages, location pages, and articles that answer real customer questions and earn attention.

04 / stay visible

Reporting

Direct monthly signals about what moved, what stalled, and what deserves attention next.

A little context

Self-taught. Systems-minded. Still curious.

I started learning SEO while dispatching tow trucks and looking for a better way forward. Now I help businesses make organic search pull its weight, especially in industries where paid ads come with restrictions.

“I do internet stuff.”
Then I check every detail.

Randi Bagley centered in a playful digital collage with robots, a snake, and a colorful technology background
Grand Rapids →West Michigan, statewide, and wherever local search needs a closer look.

The method

No magic. Just a better map.

The work is collaborative, specific, and built around your market. You get a plan shaped by evidence, not a recycled agency package.

01

See the gap

We review your search landscape, your competitors, and the points where potential customers lose the trail.

02

Build the route

I turn that diagnosis into a focused plan for content, local signals, and technical fixes.

03

Keep it moving

You get direct access, honest reporting, and ongoing optimization that builds over time.

Let’s work together

Ready to understand what is holding you back?

Book your free call